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Why is market research important for a startup?

Market research is very important to start a business. Irrespective of the size of the business one should know everything about the business he/she is going to start. Having money to invest in a business is not sufficient to run a business on a long-term basis. The prospects of running a business profitably for many years needs thorough knowledge about the demand and supply of the product and the demographics of people who are going to be the customers. To know this, market research is an important task that has to be performed. What is Market research ? Through market research, data is collected about the customers or a company and then analyzed to know about the future needs or requirements of the probable customers. The research helps any person who needs to start a business or an owner of an already existing firm to plan future strategies for the business. Research of any business is done to know about the industry prospects, consumers’ preferences, current an...

Affordable Market Research - Where to get it?

Market Research has become inevitable for all the companies, be it from any product category or industry domain. Market Research Reports are considered as a costly service by many startups and small companies who are struggling to achieve their business goal. However, it is essential for them to get actionable insights that would help them grow in their particular business. So, the question arises - Where to get affordable market research services. The answer is HERE - Affordable Market Research Report  by Market Decipher. Why specifically do I talk about this website or provider? Market Decipher offers you research reports that include information that you are looking for instead of selling you syndicated reports that has a lot of information that you do not need. So, when dealing with other research companies, you are paying a lot more just because you are being offered additional information that you may not even require. I have worked with Market Decipher and these guy...